Friday 21 February 2014

Music Industry - Nirvana; Audience 28.3

Nirvana - Audience

Targeting
Positioning 
Debates 
Responses




Nirvana: 'Nevermind'

Details about the release patterns and success of this release are well documented and will provide a good basis for discussion of the central issues (use the link above): 
  • Compare and contrast how audiences responded to the differing ways that the Music Industry treated this albums/CD's release
  • What were the sales generated by this release?
  • What were the markets/fans for this release?
  • What was the impact upon the Music Industry as a result of this release?
  • How did this release appeal to differing audiences?
  • What were the marketing strategies for the release of Nevermind?
  • How was this release promoted via singles and/or video production?
Take notes on the production, promotion and markets for the release of Nevermind:
  • Analyse/examine/discuss the production values of Nirvana's videos
  • What are the genre conventions and stylistics for the band?
  • Who would they appeal to? Why?
  • Mainstream/Niche/Alternative market? Discuss
  • Reasons for success? Discuss
  • Reasons for popularity? Discuss
  • How far did advances in technology play in the distribution and success of the releases for this band? 
  • How far has the Industry changed over time? Refer to technological advances
  • What did fans/audiences want?
  • Explore the uses and gratifications of each text for those audiences





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