The ways in which different audiences respond to, use and interpret texts.
You need to focus on the relationship between the text and audience which is always changing.
We live in a postmodern, media-saturated world and it is no longer acceptable to suggest that there is only one way of interpreting a text and only one possible audience response.
Audiences are not mass.
They are sophisticated in their responses.
It is important also to consider the social and cultural experiences that affect audiences’ responses to a range of texts.
Task 1: Read this post
http://dlsa2mediastudies.blogspot.co.uk/2014/05/audience-responses.html
Task 2:
Explore the different ways in which audiences/users respond to your chosen texts.
Plan your essay and spend 50 minutes writing it up. Blog or submitted handwritten.
(Consider:
Target audiences. Age, gender, class/economic stautus, location.
Television audiences and how they have changed. Fragmentation, convergance.
Does the audience identify with the characters? What is the preferred reading?
Debates around the texts:
Issues around violence for TWD.
Representation of geeks, aspergers in TBBT
Police attitudes in LoM.
Audience responses. How can different audiences have different experiences of each text? U>.)
You need to focus on the relationship between the text and audience which is always changing.
We live in a postmodern, media-saturated world and it is no longer acceptable to suggest that there is only one way of interpreting a text and only one possible audience response.
Audiences are not mass.
They are sophisticated in their responses.
It is important also to consider the social and cultural experiences that affect audiences’ responses to a range of texts.
Task 1: Read this post
http://dlsa2mediastudies.blogspot.co.uk/2014/05/audience-responses.html
Task 2:
Explore the different ways in which audiences/users respond to your chosen texts.
Plan your essay and spend 50 minutes writing it up. Blog or submitted handwritten.
(Consider:
Target audiences. Age, gender, class/economic stautus, location.
Television audiences and how they have changed. Fragmentation, convergance.
Does the audience identify with the characters? What is the preferred reading?
Debates around the texts:
Issues around violence for TWD.
Representation of geeks, aspergers in TBBT
Police attitudes in LoM.
Audience responses. How can different audiences have different experiences of each text? U>.)
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